[{"id":263414874167,"handle":"alabama-crimson-tide-1","title":"Alabama Crimson Tide","updated_at":"2026-07-03T06:05:49-05:00","body_html":"\u003cp\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRoll Tide! Discover our University of Alabama Crimson Tide collection of Game Day Accessories. At Desden, we cater to Alabama fans with want to up their game day style with fashionable accessories that let everyone know who you're cheering for. Choose from our collection of\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e officially licensed for Alabama \u003ca href=\"https:\/\/desden.com\/collections\/clear-purses\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/desden.com\/collections\/clear-purses\"\u003eclear purses,\u003c\/a\u003e \u003ca href=\"https:\/\/desden.com\/collections\/purse-straps\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/desden.com\/collections\/purse-straps\"\u003ebag straps\u003c\/a\u003e, \u003ca href=\"https:\/\/desden.com\/collections\/totes\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/desden.com\/collections\/totes\"\u003etotes \u003c\/a\u003eand more. Show off your Crimson Tide spirit without sacrificing your style, when you shop with desden you know you'll be elevating your Alabama game day look. Shop now and be sure you are game day ready this season!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eFollow along on our \u003ca href=\"https:\/\/desden.com\/blogs\/news\" data-mce-fragment=\"1\" data-mce-href=\"https:\/\/desden.com\/blogs\/news\"\u003egame day blog \u003c\/a\u003efor more ways to get in the team spirit this season!\u003c\/span\u003e\u003c\/p\u003e","published_at":"2022-07-06T12:56:13-05:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Alabama Crimson Tide"},{"column":"tag","relation":"equals","condition":"University of Alabama"}],"published_scope":"global","image":{"created_at":"2022-07-06T13:53:53-05:00","alt":null,"width":160,"height":159,"src":"\/\/desden.com\/cdn\/shop\/collections\/ALAL.png?v=1657133633"}},{"id":266669621303,"handle":"all","title":"All","updated_at":"2026-07-03T06:05:49-05:00","body_html":"","published_at":"2023-10-16T20:20:54-05:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"vendor","relation":"equals","condition":"Desden"},{"column":"vendor","relation":"equals","condition":"Landes"},{"column":"type","relation":"not_equals","condition":"candybox_generated"}],"published_scope":"global"},{"id":166251200567,"handle":"all-items-except-face-masks","title":"ALL ITEMS EXCEPT FACE MASKS","updated_at":"2026-07-03T06:05:49-05:00","body_html":"","published_at":"2020-11-26T09:07:59-06:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"tote"},{"column":"tag","relation":"equals","condition":"stadium approved"},{"column":"tag","relation":"equals","condition":"apron"},{"column":"tag","relation":"equals","condition":"cooler"},{"column":"tag","relation":"equals","condition":"Gameday Crossbody in Vegan Leather - Blank"},{"column":"tag","relation":"equals","condition":"crossbody"},{"column":"tag","relation":"equals","condition":"Rara Purse in Vegan Leather- Blank"},{"column":"tag","relation":"equals","condition":"Rara"},{"column":"tag","relation":"equals","condition":"wristlet"},{"column":"tag","relation":"equals","condition":"Sale"},{"column":"tag","relation":"equals","condition":"Claire clutch"},{"column":"tag","relation":"equals","condition":"Kay Kay"},{"column":"tag","relation":"equals","condition":"cell phone wallet"},{"column":"tag","relation":"equals","condition":"Madison"},{"column":"tag","relation":"equals","condition":"1024"},{"column":"tag","relation":"equals","condition":"1025"},{"column":"tag","relation":"equals","condition":"518"},{"column":"tag","relation":"equals","condition":"1027"},{"column":"tag","relation":"equals","condition":"blank"}],"published_scope":"global"},{"id":262578929719,"handle":"printed-purse-straps","title":"Classic Collegiate Licensed Bag Strap with Stripes - 1.5\" wide","updated_at":"2026-07-03T06:05:49-05:00","body_html":"\u003cp\u003eOur Best Seller! The Bridget purse strap is officially collegiate licensed and features full color graphics with your team name, beautiful brass hardware, and is fully adjustable to wear cross body or over the shoulder. Easily snaps on to any purse of your choice. One side features your team's colors and chant, reverses to striped design. We recommend pairing with the \u003ca href=\"https:\/\/desden.com\/search?q=bridget\u0026amp;options%5Bprefix%5D=last\"\u003eBridget\u003c\/a\u003e, \u003ca href=\"https:\/\/desden.com\/collections\/lexi-clear-purse?_pos=2\u0026amp;_psq=lexi\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eLexi \u003c\/a\u003eor \u003ca href=\"https:\/\/desden.com\/collections\/all-new-vegan-leather-crossbody?_pos=2\u0026amp;_psq=clear+cros\u0026amp;_ss=e\u0026amp;_v=1.0\"\u003eClassic Crossbody.\u003c\/a\u003e\u003c\/p\u003e","published_at":"2022-01-13T17:21:47-06:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"ST15"},{"column":"type","relation":"not_equals","condition":"giftbox_ghost_product"}],"published_scope":"global","image":{"created_at":"2023-01-02T13:25:56-06:00","alt":null,"width":766,"height":816,"src":"\/\/desden.com\/cdn\/shop\/collections\/straps.webp?v=1672688141"}},{"id":265889382455,"handle":"purse-straps","title":"Game Day Bag Straps : Collegiate Licensed +","updated_at":"2026-07-03T06:05:49-05:00","body_html":"\u003cp\u003eShop our collection of beautiful full color purse straps. Each strap features brass hardware that matches our \u003ca href=\"https:\/\/desden.com\/collections\/clear-purses\"\u003egame day purses\u003c\/a\u003e. Choose from \u003ca href=\"https:\/\/desden.com\/collections\/printed-purse-straps\"\u003e1.5 inch striped pattern,\u003c\/a\u003e 2\" wide\u003ca href=\"https:\/\/desden.com\/collections\/wide-printed-purse-straps\"\u003e ikat printed pattern\u003c\/a\u003e or \u003ca href=\"https:\/\/desden.com\/collections\/hailey-purse-strap\"\u003eteam chant \u003c\/a\u003e+ new hand \u003ca href=\"https:\/\/desden.com\/collections\/beaded-purse-straps\"\u003eBeaded Purse Straps. \u003c\/a\u003eEach purse strap is officially collegiate licensed and the perfect accessory to up your game day style in a snap! We've also added non licensed \u003ca href=\"https:\/\/desden.com\/collections\/lets-go-its-game-day-purse-straps\"\u003e\"Let's Go\" Game Day Straps\u003c\/a\u003e for the teams you don't see on our site! \u003c\/p\u003e","published_at":"2023-04-26T12:56:00-05:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"ST15"},{"column":"tag","relation":"equals","condition":"st20"},{"column":"tag","relation":"equals","condition":"BST20"},{"column":"tag","relation":"equals","condition":"stp"},{"column":"tag","relation":"equals","condition":"ST21"},{"column":"tag","relation":"equals","condition":"let's go"}],"published_scope":"global","image":{"created_at":"2023-04-26T13:20:47-05:00","alt":"","width":2200,"height":2200,"src":"\/\/desden.com\/cdn\/shop\/collections\/BST20group.jpg?v=1682541520"}},{"id":283637874743,"handle":"quick-order","title":"Quick Order","updated_at":"2026-07-03T06:05:49-05:00","body_html":null,"published_at":"2026-02-23T21:45:35-06:00","sort_order":"alpha-asc","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"type","relation":"not_equals","condition":"giftbox_ghost_product"}],"published_scope":"web"}]
["Alabama Crimson Tide","Fly Bundles","New for 22","sale","ST15","University of Alabama"]
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
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🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
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🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
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🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
🇺🇸 Free Limited Edition "God Bless America" Skinny Scarf when you spend $100+ 🇺🇸
Build Your Own Gift Bundle and Save 20% Off
Score Free Shipping on Retail Orders of $89+
This company is wonderful!!! They went above and beyond to get my best friends Christmas present to her....fast!!! They are terrific, and I will definitely buy from them again!!!! Thank you!!!!!
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I love everything!! It’s amazing!!
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Jay S.
Alabama Roll Tide Crimson and White Custom Printed Purse Strap for Women - University of Alabama by Desden
Regular price$26.95
/
73 reviews
Show your Crimson Tide pride with the Alabama Roll Tide Custom Printed Purse Strap by Desden — an officially collegiate licensed designer strap that turns any bag into a statement piece.
Featuring a reversible printed pattern in bold crimson and white with a full-color design, this strap is built to stand out in the stands, the tailgate lot, or anywhere you want to rep the University of Alabama in style.
What's to Love
Reversible design — two looks in one, flip it to switch up your style
High-quality brass hardware — easily clips on to your favorite handbag, clear purse, or tote
Adjustable length — wear over the shoulder or crossbody, adjusts up to 55"
1.5" wide — comfortable and sturdy for everyday or game day use
Made in the USA — proudly American made
Officially collegiate licensed — authentic Alabama gear with a sewn-in label of authenticity
Pairs perfectly with our Alabama Clara Clear Purse, Kate Clear Purse, Hailey Sling Bag, and the full Crimson Tide accessory collection. Roll Tide!
Due to the handmade nature of our purse straps, there may be slight variations in color and craftsmanship.
Easy returns: not completely in love? Contact us within 14 days of your ship date for a full refund or exchange.
Most items ship within 48 hours, we ship USPS Priority. You will receive an order confirmation with more details after your purchase.
We happily accept returns or exchanges within 30 days of delivery, on items in original or unused condition.
I needed a small gameday bag. This bag was perfect for what I wanted it for. My phone and the hubs shades fit perfectly!! War Eagle 🐅🦅🏈
Johna R.
verified customer
★★★★★
Desden is fantastic! I have had some of my products from them for 4 years now with 0 issues. You get really high quality products!! The team is also great!!
⚠️ WARNING California Residents: This product can expose you to chemicals known to the State of California to cause cancer and/or birth defects or other reproductive harm. For more information go to www.P65Warnings.ca.gov.
⚠️ WARNING California Residents: This product can expose you to chemicals known to the State of California to cause cancer and/or birth defects or other reproductive harm. For more information go to www.P65Warnings.ca.gov.
Reversible Patterned Purse Strap for University of Alabama
